About Us

We have over 60 beautiful designs perfect for any little feet. We offer a unique and varied range of styles, colours and designs which reflect true value for money.

Whether you are looking for pre-walkers, first walkers or walking shoes we have the experience and reputation to provide shoes that are always one step ahead.


We began as a cobblers (shoe maker/repairer) before World War II. During the war we repaired shoes for the armed forces.


Following World War II, the family opened a wholesale warehouse in Liverpool City Centre selling ladies and gentlemen’s shoes.



We expanded to supply sportswear and work wear selling brands including Adidas, Asics, Converse and Mizuno and Dr Marten



We decided to begin importing quality leather baby and children’s shoes from Portugal and Spain, to sell alongside the range of footwear that we stocked for adults.



Our sole focus became baby and children's shoes, and we began to take on more brands across Portugal and Spain.



We introduced our own brand (Borboleta), that are a wide fitting baby and children's shoe, made in a factory in northern Portugal. This is the only Continental brand available in the UK that is specifically designed to fit children with wide feet or a high instep.


We became the agents for the Spanish brand Panyno in England


We decided to add socks and tights to our range of quality products.


We became the agents for the Spanish brand Andanines for the north of England.